ActiveCampaign Sync Contact Action

ActiveCampaign connections now support a Sync Contact action alongside the existing list and tag actions.

Sync Contact creates or updates the contact record in ActiveCampaign using the fields mapped in your Meshes rule. Unlike the list and tag actions, it does not require selecting a target list or tag — the mapped fields are the entire operation. This is useful when the goal is keeping contact data current without triggering list-based or tag-based automation.

When to use it

• Keep ActiveCampaign contact properties up to date from product events without subscribing the contact to a list.
• Upsert contacts with custom field values before a separate rule handles list or tag assignment.
• Sync profile data like name, phone, or custom fields from events where the only goal is a contact record update.

How it works

1. Open Rules and create a new rule.
2. Select your ActiveCampaign connection and choose Sync Contact.
3. Map the event fields to ActiveCampaign contact fields. The mapping catalog includes core fields (email, firstName, lastName, phone) and custom fields from the connected account.
4. Save the rule and send a test event to verify the contact is created or updated.

email is required for all ActiveCampaign contact actions, including Sync Contact.

Learn more

• ActiveCampaign integration docs
• Integrations overview